Who We Are

We are a team of seasoned professionals, each with their own business in a specific area of marketing. Below is a brief summary of each member's specialties, with links to their websites to learn more.


Founder

Chelsey Pendock

Media Buyer

Specialties:
Media Planning, Media Buying, & Advertising on TV, Radio, Print, Cinema & Outdoor

Chelsey is the founder and executive director of Innovision Advertising, a certified M/WBE full service advertising agency. With a background in local and national advertising sales, Chelsey has an insider's perspective of the media industry and uses her expertise to maximize her clients exposure via TV, radio, print and outdoor advertising, providing them with optimal placement and pricing.

www.innovisionadvertising.com
chelsey@innovisionadvertising.com

 

Richard Fallah

Marketing Automation

Specialties:
Marketing Automation, Inbound Marketing, Social Media Management Software

Richard is the founder of a cloud marketing automation platform, Vbout.com, that lets agencies and franchises manage all their marketing needs from easy-to-use dashboard.

Vbout.com
rich@vbout.com

 

Chris Vaglio

Video Production

Specialties:
Producing, Directing, Editing, Creative Services, Strategic Content Development

Chris is co-founder and partner at Grey Sky Films. Over the past 15 years, Grey Sky Films has worked with advertising and design agencies, as well as companies of all sizes: from small businesses to corporations to globally recognized brands. Grey Sky Films partners with clients and other agencies to deliver expert video production services and video marketing content to enhance brand image, sales, marketing, training, operations and more.

www.greyskyfilms.com
chris@greyskyfilms.com

 

Chris Wiedemann

Email Marketing

Specialties:
Full service email marketing including strategic planning, campaign design, coding, targeting, testing, and analytics

Chris has over twenty years marketing experience including over fifteen in digital and email marketing. He has a consistent track record of generating strong positive engagement and ROI. Prior to starting Boal Media, Chris worked on both the agency and client side for DoubleClick, WebMD, Shutterstock, BMG Direct, Zeta Interactive, UMarketing and Acxiom Digital. Chris provides his clients with strategic direction to improve email performance through messaging, analytics, technology and user experience.

www.boalmedia.com
cwiedemann@boalmedia.com

 

Pam Aungst

Search Engine Optimization

Specialties:
SEO, Digital Marketing Strategy

Pam is the founder of Pam Ann Marketing, a 'Web Traffic Controller' and is widely-recognized as an expert in SEO & internet marketing strategy. She specializes in search engine optimization, pay-per-click advertising services and consulting to businesses of all sizes, very often “business-to-business” organizations, across all industries.

www.pamannmarketing.com
pam@pamannmarketing.com

 

Devon Clarke

Web Development

Specialties:
Website Design, Website Development, E-Commerce, Hosting & Management

Devon Clarke is Chief Marketing Officer at The Block, a digital marketing startup helping businesses, organizations, non-profits, and startups to properly represent themselves through online marketing. Since 2011, The Block has utilized website design & development, search engine optimization, e-commerce solutions, branding and mobile apps to build awareness and grow each of their clients' visibility. Unlike typical digital agencies, The Block uses a 'Growth Strategy' with their clients; creating a roadmap overtime of updates and improvements that will help drive a better and more predictable ROI. For any business looking to to take a proactive approach to their digital presence, they don't need to build it themselves, they can build it better with The Block.

www.theblock.me
devon@theblock.me

 

Nicole McGarrell

Marketing Development

Specialties:
Integrated Marketing Communications and Partnership Development for small businesses

Sunny Day Marketing is a integrated marketing communications company that specializes in developing comprehensive marketing plans for small businesses. Our customized plans and consultative support give our clients a road map to engage with their target market effectively and increase their brand awareness.

sunnydaymktg.com
nicole@sunnydaymktg.com

 

Julbert Abraham

LinkedIn Training

Specialties:
LinkedIn Training, LinkedIn Marketing, Lead Generation

Julbert Abraham is the CEO of AGM, a LinkedIn Training and Marketing firm in the Greater New York City area. He is widely known as The 'Linked In Guy'. He has 12 years of Entrepreneurship, Sales and Marketing experience. He has an MBA from Northeastern University and he is a Social Media Marketing Professor at CUNY, Baruch College in New York City.

www.abrahamglobal.com
jabraham@abrahamglobal.com

 

Wellington Lora

Original Music

Specialties:
Music for TV, radio, advertising, movies, web and new media

Wellington is the founder of the Cueniverse, a music licensing company geared towards providing exclusive music to television, movies, advertising, radio, web and new media. We offer the right tracks in all genres to musically create an emotional connection with your project. The Cueniverse has scored music for 500+ television shows, as well as campaigns for Nike, Grey Goose Vodka, Nexxus and CollegeHumor.com.

www.thecueniverse.com
wellington@thecueniverse.com

 

Joan Pelzer

Social Media Marketing

Specialties:
SM Strategy, Implementation, Targeted Marketing. Engagement

Joan creates online visibility by connecting traditional marketing with integrated social media to get her clients’ businesses, products and services found, followed, liked and shared. She drives targeted brand awareness and content through social media channels and engagement strategies that connect clients with their target audience -- creating an online conversation her clients can nurture both on and offline.

www.joanpelzermedia.com
joan@joanpelzersocial.com

 

George Costello​

Corporate Branding

Specialties:
Strategic Branding, ​Logos, Product Packaging, Corporate Print Collateral, Web Design

George is the owner and Chief Creative Officer of Costello Creative Group, a graphic design firm specializing in visual communication​s​ that creat​e​ awareness, ​expand market share,​ ​elevate brands, and increase revenue​. What separates Costello Creative Group from other firms is their responsiveness and dedication to delivering exceptional results that resonate. Their commitment to a team-driven approach has led their firm to where they are today among a group of mission-driven, high-caliber individuals that solve business communication challenges.

costellocreativegroup.com
gcostello@costellocreativegroup.com

 

Julie Livingston

Public Relations

Specialties:
Public relations and marketing communications for consumer products, education / edtech and related industry associations

Julie is the founder and president of WantLeverage Communications, the public relations and business development consultancy. With more than 20 years in public relations and business development for Fortune 1000 companies, she and her team work with consumer products, education, technology and professional services firms to outshine their competition by securing prominent media coverage, content contribution opportunities, speaking engagements, partnerships and more.

www.wantleverage.com
julie@wantleverage.com

 

Raphael Badagliacca

Writer

Specialties:
copy writing, ghostwriting blogs, copy for videos, voiceover scripts, website content, profiles, presentations and articles

Raphael Badagliacca recently won two Telly Awards for videos for which he did the writing and voiceover. An ad he wrote is in the Smithsonian as part of the permanent exhibition on the Information Age. He specializes in written content of any kind for social media - web content, ghostwritten blogs, online videos and articles. He's also written books, plays, speeches, presentations, etc.


raphspace@gmail.com

 

Todd Pifher

Commercial Printing & Sign Production

Specialties:
Direct Mail, Variable Data Printing, Trade Show Displays, Online Inventory Management and Fulfillment

Cox Printers has been producing quality printing products since 1907. Our complete production facility ensures that the finished products you receive are the finest available today. The objective at Cox is to consistently provide clients with quality results and exceptional services in order to ensure 100% customer satisfaction. We treat each client as an individual with unique needs.

www.coxprinters.com
tpifher@coxprinters.com

 

Annette Naif

Event Planning

Specialties:
Corporate, Social & Non-Profit Events, Retreats, Galas

Naif Productions is a full-service strategic event planning company that specializes in designing conferences, training events, meetings, team building, holiday parties, closing dinners and all aspects of fundraising including galas and charity auctions. Naif productions creates stylish, fun and unforgettable experiences that your guests will talk about for years to come.

www.naifproductions.com
events@naifproductions.com

 

Sharon Fass

Proofreading / Editing

Specialties:
Proofreading/Editing for Print and Digital

Sharon is a proofreader/editor with skills honed in marketing communications and direct-mail publishing. She reads from the user's perspective, zeroing in on mistakes, message clarity, and engagement. Clear, error-free content makes prospective clients confident that your business will deliver top-quality work.

www.sharonedits.com
sharonedits12@gmail.com

 

Anthony Verna

Intellectual Property Lawyer

Specialties:
Patents, trademarks, copyrights, domain names, advertising/promotion law. Applications, litigation, licensing, due diligence.

Anthony M. Verna III is the founder and Managing Partner of Verna Law, P.C. Anthony has a Bachelor’s from Case Western Reserve University in Computer Science and his J.D. from Rutgers Law School. Anthony can conduct a comprehensive, all-encompassing search and analysis on any proposed IP to head off complications. Once the proposed concept enters the Alpha stage, Verna Law, P.C. can seamlessly switch to handling registration, protection, and if needed, defense of registered IP, as well as prosecution of entities violating said rights. Anthony is a leader in his field and has lead multiple continuing education classes and professional development seminars in IP.

vernalaw.com
anthony@vernalaw.com

 

Melanie Hay

Graphic Design

Specialties:
Graphic Design, Branding, Illustration, Digital Art, Photo Retouching

Melanie is a Brooklyn-based designer with over a decade of visual design and multimedia experience. She has been working independently for the past several years, taking on design related projects that inspire her. Her aim is to aid those seeking to get their name or brand out there. Whether it's several graphics to spice up a website, a seasonal set of promotional materials, or just a completely new vision - she can help with that.

www.melaniejune.com
melanie.june.hearn@gmail.com